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How to make money on TikTok Live

Imagine that you are in your PJs, singing off key show tunes for a crowd of thousands. But here is what makes it special, they do not just enjoy your performance. Instead, they shower you with virtual gifts that convert into real money. Sounds like a perfect dream, correct? Well, in the world of TikTok live this dream of yours can be true.

For anyone who’s trying to navigate through the world of live streaming on TikTok, the feature can prove to be a gold mine waiting to be tapped into. With this post, you will discover wonderful ways on how to make money on TikTok Live. Buckle up! We’re diving right in.

Can you actually make money with the TikTok live feature?

Yes, you can make money on TikTok live. Your viewers can shower you with TikTok live gifts during your stream. These gifts can be converted into Diamonds, TikTok’s fancy in-app currency. And guess what? You can convert those diamonds in for real-life cash. You just need to be strategic regarding all the aspects that can help you make money on TikTok live.

Danny and Ethan, also known as “Lipstick Brothers” showcased their passion for makeup and cosmetics through live streaming on TikTok. They gained a massive following of 40 million fans by providing makeup tutorials, product reviews and engaging with their audience in real time. They even sell their products during live stream on TikTok that even ended up in the Book of World Records by selling 15000 lipsticks in just 5 minutes. Brands can take inspiration from them to utilize TikTok live feature to boost their sales. 

Source – ‘Lipstick Brother’, Chinese Male Beauty Influencer, Sells $1.9 Billion Goods In 1 Day

Make money on TikTok live - Lipstick Brothers

Can you make money on TikTok without going live?

To make money on without going live on the platform, one must have proper knowledge about the different ways of TikTok monetization. Brand collabs and Creators fund can be a great way to earn money on TikTok. To know more ways of earning money on TikTok apart from going live you can refer our blog – Everything you need to know for TikTok Monetization 

Best Strategies to Make Money on TikTok Live

Are you thinking about abandoning your present job and becoming a famous TikTok creator? Hold on because it isn’t always an overnight road to riches. It takes effort to build a loyal audience and maintain their interest in your content. But you need not worry fellow content creators, these tips are going to turn you into a live streaming legend right away!

Become a Time Master

Research the best time to go live on TikTok based on your audience demographics. Are they night owls or early birds? Knowing their habits can significantly help you increase views on your TikTok live.

Plan Your Live Streams Like a Boss

Don’t just wing it! Think about the kind of content your audience craves. Tutorials, Q&A sessions, behind-the-scenes glimpses, or even live challenges are all fantastic options. 

Make use of TikTok Stickers

Your viewers can use coins to purchase TikTok stickers based on how much they want to gift you. Those stickers can be exchanged in real life currency. It is a great way to earn money on TikTok Live. The platform also pays you if your account have more than 1500 followers for live stream. That’s how you can earn around $100 for every 1k followers from TikTok live.

Express Some Gratitude

Just a little gratitude can go a very long way. It’s important to appreciate your audience for the gifts they sent in, even if it is just a mere “Wow, this gift is awesome!” And this is how you grow and maintain a strong fan base.

Improve Your Video Quality

To improve quality use good lighting, clear sound from the microphone, and internet that does not fluctuate. Certain edits can add more value to it thus making it professional yet enjoyable when watching.

Go for Collabs 

Collaboration with other TikTok stars in your niche for example will be a great way of increasing your reach, entering into new markets, and producing live streams that are interesting and engaging. This will help you get free TikTok views on your live from your fellow creators’ viewers.

Generate Buzz for Your Live Stream

Get the word out about your upcoming live stream by promoting it openly on your TikTok profile, other social media platforms, and possibly teaming up with other content creators for mutual promotion.

Rihana’s Fenty Beauty has used TikTok Live to provide makeup tutorials and promote their new launch. By using this feature the brand was able to create a sense of excitement in it’s potential customers. The live makeup tutorials sessions showcasing their own products encouraged viewers to try out the products themselves, eventually boosting the brand’s sales.

You will be amazed to know that 64% of TikTok users show interest in live content from brand and sponsors. So, if you are a growing startup TikTok live can be the key to unlock your high sales and engagement.

Tell me How to Go Live On TikTok in the easiest way

To make money with the live feature, you’ll first need to go live on the platform by following these simple steps:

  • In the app panel, select and tap the “+ icon” at the bottom to create a new video.
  • Proceed to switch from “Record” to “LIVE” from the same panel.
  • Add a catchy title for your live stream and hit “Go LIVE”

Pro Tip: Optimise your profile and content for discoverability before you go live. This means using relevant hashtags, creating engaging videos, and posting consistently. 

TikTok Live Requirements

Following are the requirements to go live on TikTok:-

  • You should be at least 16 years old
  • You must have 1K followers
  • You should have the latest version of TikTok
  • For live streaming access you need to have a verified account

Wrap Up

To stream a successful live on TikTok, it requires dedication, time, and a touch of your unique essence. The most important things are to be genuine, interact with your fans, and have a blast! 

Building an income on TikTok Live that lasts over time may not be easy but the benefits can be huge. You can convert your passion into a side hustle or even full-fledged work by following the right approach. So master your skills, discover the entertainer within you, get ready to make money on TikTok live. The world and your bank account are waiting!

People Also Ask

1. How do I deal with copyright issues during live sessions?

If you believe your content was incorrectly removed because you’re authorized to use the copyrighted content or you believe you have the right to use the content, you can submit an appeal in the TikTok app. You can also submit an appeal through TikTok’s Counter Notification Form. 

2. How much does TikTok live pay?

Creators receive 50% of the total of the coins that are used to purchase gifts. So for example, if you received 50 coins, you as a creator would receive 25 of those coins. The platform also pays you if your account have more than 1500 followers for live stream. That’s how you can earn around $100 for every 1k followers from TikTok live.

3. Why can’t I go Live on TikTok?

There can be several reasons for the same.  You may not have the latest version of the app or not be fulfilling any other requirement. Check out the TikTok. Requirements criteria are mentioned above in the blog and find out what are you missing.

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